The marketing operator behind coaches who actually scale.
Meta and YouTube ads driving qualified sales calls, funnel hygiene that fixes the pixels and follow-up sequences your last agency left broken, and a weekly call that talks numbers — not just creative.
$3.20
average cost per booked sales call
$1,999
Flat monthly fee
30 min
Weekly strategy call
How we approach online coaches & consultants.
Online coaching and consulting is a brutal market for marketing services. Most agencies serving the space are themselves running a coaching offer, which means they're pitching what they teach instead of what works. Most coaches end up either DIY-ing their ads (working) or hiring an agency that breaks the funnel and disappears.
Plug8in runs paid acquisition and funnel ops for high-ticket coaches and consultants the same way we run it for any other business: with senior operators, real tracking, weekly cadence, and reporting on cost per booked sales call — not vanity opt-ins.
The pain we keep seeing.
- Webinar registrations are dropping
- Cost per call keeps climbing on Meta
- Funnels break and you can't find someone to fix them
- Your last agency was a coach reselling the same playbook
The playbook for online coaches & consultants.
- Meta + YouTube ads driving to qualified sales calls
- Funnel hygiene — pixels, tracking, follow-up sequences fixed
- Creative testing rhythm to fight ad fatigue
- Weekly strategy call talking numbers, not just creative
"We went from $18 cost per call to $4 in 8 weeks — and the show-up rate went up too."
The channels that drive online coaches & consultants.
All 8 Plug8in services are in your $1,999. Here's the mix we lead with for this industry.
Service 03
Meta Ads
Facebook and Instagram campaigns that drive booked calls and qualified leads — not likes.
Learn moreService 02
Google Ads
Search, Performance Max, and YouTube campaigns built around margin — not vanity clicks.
Learn moreService 07
Web Development & Management
Website builds, redesigns, unlimited edits, hosting, security, and conversion tuning.
Learn moreService 08
Weekly Strategy Sessions + Daily Slack
30 minutes a week with your strategist on Zoom, plus daily Slack access between calls.
Learn more7-figure coaching practice: $18 → $4 cost per booked call in 8 weeks
A 7-figure business coach was paying $18 per booked sales call on a webinar-to-call funnel that had worked for years and slowly stopped. Show-up rates had drifted from 60% to 47%. The pixel was misfiring after a recent GoHighLevel migration; creatives were 5 months old.
We fixed the pixel with Conversions API, killed the three exhausted creatives, shipped a new set of testimonial-led short videos, and tightened the 7-day pre-call nurture sequence. By week 8 the cost per booked call had dropped to $4.10 and show-up rate had climbed from 47% to 68%.
$4.10
Cost per booked call
68%
Show-up rate
8 wks
Time to result
Scenario is a composite drawn from real client engagements. Numbers reflect the kind of movement we measure for every account.
Questions from online coaches & consultants owners
Will you work with low-ticket courses?
Do you do webinar/VSL funnels?
What about email/SMS sequences?
Do you replace my OBM or integrator?
Can you handle launches?
Want the playbook tuned to your business?
Book a 15-minute call and we'll walk through exactly how the online coaches & consultants playbook maps to your situation — even if we're not the right fit.
The full Plug8in service stack.
One flat fee — eight services
Built for online coaches & consultants.
All 8 services tuned for how online coaches & consultants actually sell — for $1,999/mo, with no long-term contract.
- No long-term contract
- Cancel anytime
- 90-day performance guarantee